The Story

Nightoff Productions started in the Hudson Valley to do one thing better than anyone else in the region: make local businesses look as good on screen as they do in person.

The agency built its name shooting cars first — the automotive scene that lives on @_nightoff_, where 48,000+ followers count on cinematic Nightoff edits. From cars, the work expanded into real estate, restaurants, contractors, pavers, landscapers, detailers, portraits, and event coverage across Beacon, Cold Spring, Newburgh, Poughkeepsie, Hudson, Kingston, and the rest of the HV.

The philosophy is simple: most local businesses are losing money on bad marketing. The work this agency produces is built to fix that. Listings that move faster. Restaurants that fill slow nights. Contractors that win bigger bids. Paver jobs that turn into the next paver job. Every shoot is a marketing asset. Every retainer is a content engine.

How We Work

Nightoff is a small agency by design. Founded and led by Daiyaan Brooks, with a dedicated in-house editing team handling post-production. That means every client gets agency-level production and turnaround — but you're never passed off to an account manager or a junior team. The creative lead is in the conversation from the first call through delivery.

Most agencies sell either content OR marketing. Nightoff does both: cinematic media production AND the marketing strategy to make it work — SEO, ads, content calendar, distribution. The full stack under one roof, one invoice, one team.

The community lives in the Nightoff Discord — 700+ creators, automotive heads, and local-business owners trading work, asking questions, getting first access to every new release.